Position Summary
The Manager, Pricing and Revenue Management for JetBlue Travel Products (JTP) is responsible for driving revenue growth across multiple business lines, including JetBlue Vacation package deals, ancillaries, Paisly, car rentals and travel insurance. This role requires a strategic and analytical leader who will develop and implement data-driven pricing strategies, optimize product availability and inventory and proactively manage revenue goals. Working closely with the JTP senior leadership and Commercial teams, the Manager, Pricing and Revenue Management will maximize revenue opportunities through rigorous attention to pricing and will pivot quickly in response to market changes. This role requires a highly analytical, results-oriented mindset with a focus on continuous optimization and strategic pricing to meet and exceed our ambitious revenue targets.
Essential Responsibilities
- Develop and own revenue management strategies for JetBlue Vacations, Paisly, car rentals and travel insurance products, with a focus on exceeding commission revenue goals through data-driven insights, dynamic pricing models and proactive inventory management.
- Optimize pricing, availability and inventory for all JTP offerings, ensuring alignment with revenue objectives and quickly adapting to market conditions.
- Design and conduct controlled fare and pricing tests to understand customer price sensitivity and optimize pricing strategies. Continuously seek ways to improve revenue management tools and practices.
- Analyze customer data and market trends using sophisticated querying and analytical techniques. Translate insights into actionable pricing and inventory strategies to maximize revenue impact across all product lines.
- Conduct competitive analysis on bundled packages (e.g., flights + hotels, flights + cruises) and stand-alone products to ensure offerings remain competitive and profitable within the market.
- Present clear, data-backed recommendations on pricing and revenue initiatives to senior leadership and cross-functional teams.
- Partner with Commercial, Marketing and JetBlue’s Network Planning and Loyalty teams to align their customer acquisition, promotions and product positioning with revenue management strategy.
- Collaborate with Marketing on customer-facing pricing strategies and promotional initiatives, using markups and availability adjustments to enhance sales and drive demand.
- Perform ongoing market and web performance analysis for JTP offerings, using insights to inform product development, partnership strategies and merchandising decisions that support revenue goals.
- Lead monthly alignment sessions with stakeholders to review progress on revenue goals, share insights on market performance and foster a data-driven, agile approach to revenue management.
- Mentor and guide crewmembers to embrace innovative, data-driven strategies and support a culture of continuous improvement in revenue performance.
- Mentor and support crewmembers; take a significant role in the development of crewmembers to support their engagement, career growth, and goal achievement.
- Other complex projects and duties as assigned.